Nighttime eating usually isn’t about willpower; it’s a habit loop your brain has built (cue -> craving -> behavior -> reward), especially in midlife, and it changes when you understand that loop and gently retrain it—instead of going cold turkey. Nighttime eating isn’t you ‘failing’ another diet. It’s your brain running a habit loop it thinks is helping you cope. When you understand that loop, you can change it without shame or restriction.” TL;DR – Why You Can’t Stop Eating at Night (And What Actually Helps) “If this already sounds like your evenings, the Night Time Eating Playbook gives you guided worksheets and audio coaching to walk you through changing it without diets or food rules.” “I’m Smart. I Have Willpower. So Why Am I Face-Planting into Snacks at 9:30 PM?” You probably don’t think of yourself as someone who “loses control” around food. You manage a career. Or a Read More . . .